Arthur Bert

I am a PhD candidate in Strategy at HEC Paris. I study how firms hold and pursue multiple purposes, and what corporate purpose does to performance.

Arthur Bert

PhD Candidate in Strategy and Business Policy, HEC Paris

1 rue de la Libération, 78350 Jouy-en-Josas, France

arthur.bert@hec.edu

Google Scholar · Personal Website · ORCID

Research Interests

Multi-purpose organizations, corporate purpose, behavioral theory of the firm (Carnegie School), institutional logics, agency of the firm in the age of AI.

Education

PhD in Strategy and Business Policy, HEC Paris 2024 – 2029 (expected)

Degree awarded by Institut Polytechnique de Pairs (IP Paris Doctoral School).
Advisor: Rodolphe Durand. Includes a Research Master in Management Science.

Master in Cognitive Science, ENS-PSL 2022 – 2024

Major in Social Science.

Master in Management, HEC Paris 2020 – 2024

Major in Applied Cognitive Science for Business.

Classe Préparatoire ECG, Sainte-Marie Lyon 2017 – 2020

Maximum grade in mathematics (top 1%, HEC Maths I, EMLyon, EDHEC) and philosophy (top 0.1%, ESSEC) in the competitive national entrance exams.

Working Papers

Purpose as Pharmakon: How Distributing Purpose Across Units Shapes Financial Performance

With Rodolphe Durand. In preparation for submission.

Mapping the Rugged Terrain: Re-Interpreting NK-Models

With Rodolphe Durand. Initially aimed at a special issue of Journal of Management Studies.

Work in Progress

A Paper on Firm Agency

With Co-Authors. In preparation for a special issue of Organization Science.

A Paper on Institutional Logics and Corporate Purpose

With Co-Author. Draft in progress.

Conference Presentations

HEC Paris Purpose Day & Bella Purpose Group April 2026

Firm Performance and Corporate Purpose: Disentangling Corporate Purpose Strength and Individual Purpose Diversity.

Academic Workshops

Theory Writing Workshop, ESSEC June 2026

Organized by Paul Gouvard. Faculty discussants: Patrick Haack and Leandro Nardi. Presented Mapping the Rugged Terrain: Re-Interpreting NK-Models.

Grants and Awards

Joly Family Scholarship in Purposeful Leadership 2025 – 2029

Received €20,000 over four years.

HEC Foundation Doctoral Scholarship 2024 – 2029

Received €131,500 over five years.

Research Experience

Research Assistant in Business Law, HEC Paris 2026

For Matteo Winkler. Copy edited the book Too Fast to Be a Woman (acknowledged).

Research Assistant in Accounting, HEC Paris and University of Bristol 2025

For Daniel Martinez and Chiara Bottausci. Built a dataset and conducted preliminary research on Effective Altruism.

Research Assistant in Strategy, HEC Paris 2025

For Ginna Chammas. Collected data.

Research Assistant in Management, HEC Paris 2024

For Audrey Holm. Coded qualitative data.

Research Assistant in Business Strategy, HEC Paris 2024

For Laurence Lehmann-Ortega. Copy edited the ninth French edition and first English edition of Strategor (acknowledged).

Research Assistant in Behavioral Economics, Sorbonne Economic Center 2024

For Bastien Blain. Six-month full-time position. Designed and ran experiments on the effects of intrinsic motivation, schedules, and emotional fatigue on productivity.

Research Assistant in Cognitive Science of Education, ENS-PSL 2023

For Coralie Chevalier. Three-month part-time position. Developed a belonging program for PSL undergraduate students.

Teaching Experience

Teaching Assistant in Engaged Leadership, INSP 2026

For Rodolphe Durand. Executive education program for civil servants. Class assistant for one cohort.

Course Designer in Introduction to Corporate Finance, Euridis Business School 2023

For Cécile Ajello. Designed the course.

Thesis Supervision

Master's Theses for the International Business Master, HEC Paris 2026

Supervised two master's theses.

Undergraduate Theses for the Master in Management, HEC Paris 2025 – 2027

Supervised 32 theses over two years for “L3” students, the undergraduate portion of the three-year integrated Master in Management (“Grande École”).

Grading Experience

Grading Assistant, HEC Paris 2024 – 2026

Eight courses across the Executive MBA, MBA and Master's programs, over 650 hours in total. Strategy, for Gonçalo Pacheco de Almeida, Pierre Dussauge, Bertrand Quélin, Ankur Chavda and Hyejun Kim. Statistics and data science, for Gilles Fortin-Stoltz, Julien Grand-Clément and Nicolas Vieille. Purpose Certificate, for Rodolphe Durand.

Academic Service

Contributor for the Designing AI for Collaorative Learning Report, DEC 2026

HEC Student Representative with the Digital education Council (DEC), contributing to a focus group for the role and design of AI in collaborative learning in business schools.

Organizer of the SMART Talks, HEC Paris 2026

PhD brownbag seminar series for the Strategy and Management departments.

Jury Member in Strategy, HEC Paris 2026

For John Kenneth Mawdsley. Member of the admission jury for the Master in Strategic Management.

Organizing Assistant for the Purpose Committee Creative Workshop, HEC Paris 2026

For Rodolphe Durand. Assisted in organizing the first edition of the workshop.

Societies and Community Life

Founder and Board Member, SEC Student Union, HEC Paris 2025 – 2026

Founder and Director, Les Éclaireurs 2023 – 2025

Student Leadership, HEC Paris 2021 – 2022

President of In&Out (LGBT society), founder and secretary of HEC Handicap and Disability, board member of BNEM, and HEC representative to CAÉLIF.

Scholarly Societies

Theoretical Organizational Models (TOM) 2026

Participant in the PhD brownbags.

Other Professional Experience

Intern, Assistant to the Director, Simplon Foundation 2021

Three-month full-time position. Helped organize the Women and Girls in Tech event at VivaTech 2021. Participated in fundraising and the first annual impact report of the foundation.

Skills

Programming: R, Python, JavaScript.

Methods: NK models, causal inference, qualitative coding, experiments.

Languages

French (native), English (professional), Spanish (basic).